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November 11, 2010

CIM Becomes First Conservatory to Launch Multi-Platform Mobile App


The Cleveland Institute of Music (CIM) just announced the launch of its mobile application (app) for the iPhone and Android mobile platforms, in addition to a Mobile Website for Blackberry/Palm/Symbian Smartphone users, in partnership with InstantEncore.com. CIM is the first conservatory to launch applications for all three platforms simultaneously.

“The Cleveland Institute of Music is both proud and excited to be on the forefront of the next generation of technology, uniting the history and tradition of great music with the future of the young musician of today," said CIM President Joel Smirnoff. "We're grateful to InstantEncore for providing us with the tools to make this achievable."

The mobile applications will allow users to access CIM content through their handheld devices, including:

• CIM in the News

• CIM’s concert calendar,

• Streaming concert audio

• Videos of performances

• Photos, and more!

Smartphone users can download the application from their mobile market place, or visit cim.edu to be directed to the Mobile Web. Both the app and access to the Mobile Web are free.

Co-Founder and COO of InstantEncore.com Margo Drakos said, "CIM is an industry leader for virtually delivering concerts via audio and video on the web, and today is continuing its innovation into the mobile space. For the first time globally, students, faculty, parents, alum and fans will be able to enjoy the incredible music-making happening at CIM anytime, anywhere, from any mobile device. InstantEncore is honored to be launching the first music conservatory complete mobile application package with CIM."